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Augmented Reality Configurator
TORO
We partnered with Toro to bring their equipment lineup to life—right in the hands of their customers. With the Toro Augmented Reality Configurator, professionals can now explore, visualize, and configure Toro’s Workman® and Groundsmaster® series in their own environment—without needing a showroom visit or a product brochure.
Why It Matters
When you’re investing in professional-grade equipment, confidence matters. This AR solution allows Toro’s customers to see before they buy—placing full-scale 3D models into real-world settings to assess size, fit, and features instantly.
Instead of relying on static images or in-person demos, users can now interact with and customize Toro machines directly from their smartphones or tablets. From deck sizes to seating options, every configuration update is visualized in real time.
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Customer Benefits at a Glance
- Instant Visual Impact – Bring complex machinery to life in the real world
- Confident Decision-Making – Explore options and configurations with clarity
- No Photoshoots Needed – Brand-consistent visuals across all channels
- Higher Engagement – Boosts product interest and speeds up purchase decisions
- Scalable & Reusable – 3D assets extend to web, mobile, VR, and sales tools
- Instant Visual Impact – Bring complex machinery to life in the real world
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How We Did It
- cad conversion
- 3d model ar optimization
- configurator development
- ar app development
- ios app
- android app
- backend for context management
Why 3D Is a Smart Investment
Beyond this project, the value of 3D assets is exponential. Once built, they power more than AR—they fuel training tools, digital twins, virtual showrooms, and the broader metaverse.
Forward-thinking brands like Toro are using 3D not just for innovation, but for business transformation.
Let’s talk about what 3D can unlock for your brand.